Safety Customers Will Receive Five Percent Group Discount on Auto Insurance For Completing Advanced Driver Training Program and Joining Safe Roads Alliance
Boston, Mass. (June 19, 2007) - Safety Insurance Group, Inc. (NASDAQ: SAFT) today announced it will join forces with the non-profit group Safe Roads Alliance, Inc. and the driver training and education center In Control Crash Prevention MA LLC, to improve driver safety in Massachusetts. The partnership will help educate drivers of all ages, with a particular focus on teens, about safe driving practices and emergency response maneuvering to decrease the number of accidents and casualties on Massachusetts’ roads.
“The vast majority of car accidents are the result of driver error. Taking the time to ensure that all drivers have the skills they need to handle dangerous driving situations can largely reduce the number and severity of crashes,” said George Murphy, vice president, Safety Insurance. “We hope this partnership will help encourage Safety Insurance policy holders and other Massachusetts drivers to become better, safer drivers, and help them protect themselves and their loved ones from harm.”
As part of this partnership, drivers who participate in a driver skills development program at In Control and become members of Safe Roads Alliance will receive a five percent group discount on their automobile insurance from Safety Insurance. In addition, drivers with Safety Insurance coverage will also have the opportunity to participate in the driver skills development program at In Control for only $75.00; more than a 70 percent discount from the normal $299.00 enrollment fee.
“We are thrilled to team up with Safety Insurance and In Control,” said James Hayward, president, Safe Roads Alliance. “All three organizations share the goal of promoting and enhancing safer driving in Massachusetts. Motor vehicle crashes are the number one cause of death for 16 to 24-year-olds, and this collaboration will help us all reach a broader audience and help decrease automobile-related tragedies.”
Teen driver crashes are gaining attention. Statistics, like those below, demonstrate the urgency of addressing this issue. According to Safe Roads Alliance:
- Motor vehicle crashes are the number one cause of death for 16-24 year olds at 48.5 percent - the next highest cause, homicide, follows at 15.2 percent
- Nationwide, 43 percent of first-year drivers and 37 percent of second-year drivers are involved in car crashes
- In Control’s Advanced Driver Training has been shown to reduce crashes by new drivers by 70% (according to a four-year study conducted by the Vermont Cooperative Insurance Company)
- Individuals ages 15 to 20 make up 6.7 percent of the total driving population, but are involved in 20 percent of all crashes and 14 percent of motor vehicle deaths
- 65 percent of teen passenger deaths occur when another teenager is driving
- Nearly half of the fatal crashes involving 16-year-old drivers were single vehicle crashes
- In the last decade, over 68,000 teens have died in car crashes
“Safety Insurance’s support of our Advanced Driver Training program will help encourage families to continue learning how to be better drivers long after driver education courses are complete,” said Dan Strollo, president, In Control. “This unique partnership will encourage teens and parents to pay more attention to driver safety. We know they will gain valuable skills to ensure their own and other drivers’ safety, ultimately saving lives.”
About Safety Insurance
Safety Insurance was founded in 1979 with a belief that it would succeed as a company if customers were given the best possible service. A leading provider of property and casualty insurance in Massachusetts, Safety Insurance is the second largest writer of private passenger automobile, and the third largest writer of commercial automobile insurance in Massachusetts. Safety Insurance offers a portfolio of other personal lines insurance products, including, homeowners, dwelling fire, and personal umbrella. In addition, Safety Insurance also offers commercial lines insurance products including, business owner policies, commercial package policies, and commercial umbrellas. Safety Insurance’s direct written premium for all product lines in 2006 was $629 million. Sold exclusively through a network of professional independent agents, Safety Insurance provides agents with state-of-the-art tools that make it easy to service and protect their customers. Safety Insurance has consistently received an “A” rating from A.M. Best.
About Safe Roads Alliance
Safe Roads was formed in 2006 as a not-for-profit Massachusetts organization dedicated to promoting safer driving. A principal program of Safe Roads is our High School Outreach Program. We offer free presentations to students and parent groups by professional drivers and others on emergency driving skills. Safe Roads also provides educational services to other groups on different aspects of driving safety, including: issues confronting elderly drivers, maintaining a vehicle for safe operation, child restraint systems, seat belt usage, reducing driving distractions, and driver courtesy and reduction of road-rage. Our programs are made possible by the generosity of our sponsors and donors. For more information about Safe Roads Alliance, please visit: www.SafeRoadsAlliance.org
Contributions to Safe Roads Alliance, Inc. are tax-deductible under Section 501(c)(3) of the Internal Revenue Code.
About In Control Crash Prevention
In Control Crash Prevention was founded in 2002 by professional racecar driver Brandon Bogart in an effort to lower the number of teenage accidents caused by driver error. The half-day In Control program is an extreme driver training course designed to not only teach participants the appropriate way to respond to unavoidable, real-life road situations, but also to instill lifelong attitudes that make safer drivers… not to mention, it’s fun. This hands-on education was adapted from existing law enforcement training that Bogart has been instructing for more than a decade. The course is held on closed airport runways and other large paved areas where students are able to practice emergency maneuvers in a safe environment. In Control operates a fixed site facility at the South Weymouth Naval Air Station and a mobile classroom which serves locations throughout New England including North Andover, Massachusetts. For more information about In Control Crash Prevention, please visit: www.DriveInControl.com/SafetyInsurance.
For more information, contact:
|Sarah Gerrol, Director||George Murphy, Vice President, Marketing|
|Morrissey & Company||Safety Insurance|
|617-523-4141 x3017||617-951-0600 x3053|